Madison dating agency
"Having a breach like what occurred last summer is obviously something that keeps any CEO or anyone in leadership up at night," Millership said.
Britain's first dating agency established for people who are "aesthetically challenged" celebrated an unlikely milestone after it produced its first engagement between its members.
As ruby focuses on security improvements, it can boast that roughly 17 million people have signed up for the site It took nearly a year for the company to find a new CEO.
Its previous executive, Noel Biderman, resigned soon after the data breach, which exposed customer data and many of his own embarrassing emails, including some that suggested he was having affairs himself, according to Buzzfeed News.
It's far too early to tell whether Ashley Madison's rebrand will be successful, but its top leaders are confident, especially after the launch of a major ad campaign in July. Its spot dubbed "Hotel," which showed a momentary glance between a man and an unfulfilled wife in a hotel lobby, seemed to reinforce the image of an adultery site that it had been trying to overcome.
Millership claims the ads — which ran only in English speaking markets, or more than two-thirds of its user base — brought in 20% greater sign ups among women. Though another, featuring a single man on a subway, could have worked just as well for any other dating site. The company is due back in court next month for a status conference in a major class action lawsuit it's been embroiled in for more than a year.